Brand Identity, Website, Digital Collateral
Photography: Jacquelyn Tierney
Esmé Weijun Wang is a novelist, essayist and author of the New York Times-bestselling essay collection, The Collected Schizophrenias. Esme also lives with chronic illness — to help manage and offer guidance, she started an online business focused on building legacy and resilience for creatives, offering e-courses in guided meditation and restorative journaling for writers — telling her own stories as an emerging writer living with challenges and limitations.
We worked with Esmé to create a cohesive brand and online space where she could feature both sides of her career — writing and helping ambitious people living with limitations. We also updated Esmé’s blog, The Unexpected Shape, with improved functionality, allowing readers to explore her articles and resources more easily.